𝐌𝐒𝐔𝐍 𝐀𝐓𝐁𝐈 𝐂𝐨𝐧𝐜𝐥𝐮𝐝𝐞𝐬 𝐏𝐫𝐞-𝐈𝐧𝐜𝐮𝐛𝐚𝐭𝐢𝐨𝐧 𝐓𝐫𝐚𝐢𝐧𝐢𝐧𝐠 𝐰𝐢𝐭𝐡 𝐊𝐧𝐨𝐰𝐥𝐞𝐝𝐠𝐞 𝐨𝐧 𝐈𝐏, 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲, 𝐚𝐧𝐝 𝐏𝐢𝐭𝐜𝐡𝐢𝐧𝐠
Building on the momentum of the first day (February 26, 2025), the second and final day of the MSUN ATBI Pre-Incubation Training on February 27, 2025, focused on strengthening incubatees’ grasp of important business and related concepts. The sessions provided them with the knowledge to secure, develop, and confidently present their agri-aqua ventures. The training continued at the Extension Division Office Audio-Visual Room, Mindanao State University at Naawan.
The day commenced with “Module V: Intellectual Property Rights and Protection for Startups,” led by Prof. Karem A. Palmes, Project Leader of MSUN ATBI. This session emphasized the importance of safeguarding innovation, and guiding incubatees through various IP protection strategies intended for startups. Participants gained insights into patents, trademarks, copyrights, and how securing their ideas can strengthen their competitive edge in the market.
Next, “Module VI: Navigating Business Registration, Compliance, and Risk Management” was conducted by Dr. Manolito E. Parungao, Project Staff Level II, MSUN ATBI. The module provided an overview of legal essentials for startups, including business registration procedures, compliance requirements, and risk mitigation strategies. The session stressed the importance of complying with legal requirements to ensure smooth operations and long-term business sustainability.
In the afternoon, the focus shifted to communication and business modeling with “Module VII: Mastering Pitching, Presentation Skills, and Startup Storytelling,” facilitated by Gaily Jubie S. Hontiveros, Project Staff Level I, MSUN ATBI. This interactive workshop equipped incubatees with skills in crafting compelling pitches, improving presentations, and using storytelling to convey their startup vision. A hands-on workshop lets participants apply their learning in real-time.
Concluding the training, “Module VIII: Exploring the Business Model Canvas and Strategies,” led by Christian Fel S. Batoctoy, Collaborator (MSUN ATBI) and Faculty at the College of Environment and Life Sciences, provided incubatees with the approach to business planning. This session introduced the Business Model Canvas, a tool for developing sustainable business models, followed by a Workshop.
The training ended with an awarding ceremony, celebrating the efforts of the newly onboarded incubatees. Certificates of completion were presented, marking the successful conclusion of the two-day Pre-Incubation Training.
Narratives: DQ Suminguit
